SERM Reputation Management

We increase customer loyalty and improve your reputation.
In 70% of cases, internet users decide whether to buy a product or visit a place based on reviews. The easiest way to find them is through the Google search engine. SERM services help to ensure that when a user searches for your company, they see more positive information about your brand and fewer negative results. This creates a positive impression on potential customers, leading to increased trust in your brand.
  • -1-
    Boost brand credibility
    We develop a comprehensive reputation management strategy for your brand.
  • -2-
    Convert negative to positive
    We create more positive content and engaging news articles to displace negative information from the media field.
  • -3-
    Create a positive online reputation
    We work closely with your customers. We interview them and post real reviews on all available resources.

You need to order SERM if:

  • Your company is searchable on search engines
    Unfortunately, customers are more likely to leave negative opinions about the product. If you don’t manage your reputation in search engines, potential customers may have a negative opinion even before they get to try your product or service.
  • You need to boost brand credibility
    Each company needs a tailored approach to promotion. We will select a methodology and gradually introduce positive customer reviews and other reputational materials that are important for your audience on relevant sites.
  • A negative agenda has developed around your brand
    We will help displace materials with a negative agenda from search results. To do this, we will work with SEO and PR specialists.

Our Work Process

1
You submit a request
Fill out the application form below. Our manager will contact you during the working day. We have also developed a brief for each service that will help to objectively assess the task. You can answer it yourself by filling out a questionnaire or answer them to our managers during the call.
2
We sign a contract
We sign two contracts — one for service provision and an agency one for access to services. This saves you up to 10 hours per month, as you won’t have to contact Google, legal entities of social networks, call tracking, and other types of services. You will receive a full set of documents on time and without additional requests.
3
We analyze and select tools
Four specialists will work on this: an SEO specialist, their assistant, a manager, and a copywriter. Together, they will gather the semantic core, analyze queries, and look for various solutions that will help improve your brand’s reputation in search engines.
4
Setting up the process
After agreeing on the tools, we will work on implementing steps that will help your brand build trust among customers who come from search engines.

How We Improve Your Brand Reputation

We assign a team of 5 specialists to work on improving your brand reputation. These include a PR and SEO specialist, their assistant, a manager, and a copywriter. Together, they will brainstorm and implement a strategy for your promotion in search engines.
We analyze search queries, the audience, and competitors to correctly assess the scope of work and engage the right specialists.
We compile a semantic core and cluster queries to displace negative news from search results in a few months
We also draft a SERM strategy with the entire RE: SPOND team, offering relevant methods and budgets specifically for your case.
Based on research, we select the best tools, make recommendations, and offer all available ‘white' ways to improve your reputation.
You will receive a full report on search results and your reputation once a month. To maintain and improve the results, we will regularly offer additional tools.
We analyze search queries, the audience, and competitors to correctly assess the scope of work and engage the right specialists.
We compile a semantic core and cluster queries to displace negative news from search results in a few months.
We also draft a SERM strategy with the entire RE: SPOND team, offering relevant methods and budgets specifically for your case.
Based on research, we select the best tools, make recommendations, and offer all available ‘white' ways to improve your reputation.
You will receive a full report on search results and your reputation once a month. To maintain and improve the results, we will regularly offer additional tools.

Results

Here are the average results of our work. To get a traffic forecast and budget for your niche, leave a request in the form below
  • -1-
    Displacing negative links from the top 10 in search engines.
    We work on publishing materials both on your resources and in other media to quickly fill the information space with positive and interesting news.
  • -2-
    Removing negative links from access.
    Digital lawyers help with this, but we suggest using this method only if it is absolutely necessary, as the internet does not easily forget what people are trying to delete.
  • -3-
    Creating a positive reputation on the internet.
    By interacting with your customers, we will help you change the tone of comments on resources with reviews and articles.
Cases we’ve worked on
Leave us an inquiry and get a tailored promotion strategy.
We have worked on more than 150 cases from various industries: real estate, medicine, education, tourism, jewelery, restaurants, etc
KoronaPay
Field of activity: money transfer services without opening a bank account.

A task: attract targeted traffic to install the brand application, get a loan application through the app.

Tools:
  • we have selected and placed promotional materials on 46 Telegram channels, which are read by residents of the CIS countries;
  • we held communication in national languages with representatives of the channels to clarify the terms of cooperation and agree on advertising materials.

Result:
  • the total coverage was 1,414,640 visitors to Telegram channels;
  • cost per thousand impressions (CPM) was $2,03;
  • received more than 2500 application installations;
  • achieved a low cost of the install - $1,12.
Modern Forwrading
Field of activity: Services in the field of organization of production, import and export. Company helps clients to understand the import and export of goods and optimize the company's foreign economic activity.

A task: presentation of the company on the world market, creation of a communication channel with foreign partners and clients

Tools and Result:
  • development of a multilingual website without templates;
  • website design and illustrations;
  • development of a convenient map for the presentation of the geography of the company's work;
  • assistance with the translation and adaptation of complex economic and financial texts into English.
    Beautyliner Group
    Field of activity: manufacturer and seller of equipment for aesthetic medicine. One of the products is Robosculptor – innovative robotic massage complex for performing aesthetic and sports massage as well as lymphatic drainage.

    Task: increasing awareness of the brand's Youtube channel and Robosculptor, promoting videos by participating in exhibitions.

    Tools:
    • SEO optimization, design and advertising promotion in Google Ads.

    Result:
    • we received more than 30 thousand targeted views for $ 0,007 when promoting videos in Google Ads.
    Plugin Blinds
    Field of activity: company offers smart solutions with proven expertise and competent execution in solar development. Plugin Blinds is а distributor of solar smart blinds called "SolarGaps".

    Task: presentation of the company on the Internet, creation of convenient communication channels and development of communication with customers, creation of a blog.

    Tools and Result:
    • developed a website;
    • screwed FB blog;
    • screwed Fb chat with the manager;
    • we have developed a calculator form for the website;
    • we have developed a map of offices.
      NFT ARTY
      Field of activity: news portal about the world of NFT, training and investment in crypto art.

      Task: to attract active subscribers to the Telegram channel.

      Tools:
      • we have selected and placed advertising materials in similar Telegram communities for audience exchange.

      Result:
      • during the month, 517 subscribers were attracted to the channel for free!
      • the average daily coverage of the record is 169 views;
      • chart of audience growth since the launch of the mutual promotion campaign:

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